Adrian Moorhouse

Managing Director

Click here to download a PDF of this profile

Adrian Moorhouse is the Managing Director of Lane4 and an Olympic Gold Medallist. Drawing on extensive commercial expertise and an elite sporting background, Adrian balances his leadership role with performance consultancy projects for our clients. He specialises in the fields of leadership development, organisational change and senior team facilitation. Adrian's approach to people development is shaped by both reaching his own sporting potential through coaching and his experiences of developing Lane4 into an international organisation over the last 15 years.

Leadership and Team Development

Adrian is both an accomplished leadership consultant and an experienced and respected leader. He works with senior teams and boards to facilitate effective communication and improved performance. Adrian has extensive experience working with FTSE100 board members to drive consistent leadership behaviours and role-modelling within teams. He has facilitated the development of merging and newly formed teams across regions through goal-setting and creating vision stories inline with business strategy. Ensuring that Lane4's interventions, tools and techniques are applied as effectively as they are explored is central to Adrian's approach. Through Return on Investment (ROI) measures he is able to demonstrate how leadership development impacts on employee engagement and performance in a number of industry sectors.

Organisational Change

Adrian works with organisations to ensure sustained high performance through significant transition periods. Working in partnership with clients, he is able to identify the risks associated with a change and deliver bespoke programmes as a result. Adrian has extensive experience of integrating senior teams as a result of mergers and sizeable change programmes. Following an acquisition announcement, he worked with a FTSE 100 supermarket group to deliver Lane4's Mental Toughness Programme to over 1000 managers. With an objective to improve retention and performance, the programme focused on developing self-confidence and active motivation, whilst providing new tools and skills to stay focused under the pressure. Adrian also led the Lane4 team supporting a �700m post-acquisition management programme to integrate the strengths of two leisure organisations, whilst building one culture. Sessions included team-building, appreciating differences, connection to vision & values and open feedback sessions between Board Directors and employees around the change process.

1:1 Coaching

Adrian is an accomplished senior executive coach with substantial experience across the utilities, manufacturing and professional service industries. His clients have included board members, CEOs and Managing Directors. Results include coaching people to communicate their vision effectively, thrive in pressurised environments, stepping up from a transactional management style to a more transformational leadership style, dealing with conflict amongst team members and improving the quality and effectiveness of appraisals.

Work at Lane4

Adrian Moorhouse is the Managing Director at Lane4. He divides his time between designing and delivering programmes for organisations and developing Lane4's own high performance environment.

Adrian's role centres around shaping Lane4 as a business and driving company growth whilst ensuring the maintenance of strong client relationships and the delivery of high quality products.

Clients include:

Leadership & Team Development

DSM - Leadership Programme

Honda - Dealer Principle Development Programme

Sainsbury's- 'Making Sainsbury's Great Again'

Budget- Board Facilitation

Linklaters- Senior Team Facilitation

SJ Berwin - Understanding Leadership

National Grid - Performance for Growth

Organisational Development

Bourne Leisure - Post-Acquisition Culture Integration

Currys - Organisational Transformation and Leadership Development: Board and Senior Managers

Safeway - Board and Senior Managers prior to Acquisition

Background

Adrian won an Olympic gold medal at the Seoul Olympic Games in 1988 and was world number one in his event for six consecutive years. Adrian was awarded an MBE in 1987.

Adrian retired from international swimming in 1992 after 12 years as an elite performer. His work in the field of sport is still ongoing as a swimming commentator for the BBC. He is also patron of the SPARKS charity and fellow of the RSA.

In 1995, Adrian co-founded Lane4 and is now Managing Director of the business. He combines this demanding role alongside delivering his own projects as a consultant. In 2007 and 2009 Adrian won the 'Best Leader' award in the Sunday Times Best 100 Small Companies to Work For awards.

Following his retirement, Adrian spent a number of years away from the pool but now enjoys swimming regularly to keep fit. He has also competed in the London Triathlon and London Marathon in aid of SPARKS. Adrian is married to Liz and they have three children.

< Back to Results