Our People

Richard Parker

Client Services Director

Find out a bit more about Richard

Where has your passion for performance come from?

20 years working in elite sport, seeing athletes and coaches at their best and being part of the transformation of Team GB.

What gives organisations the winning edge?

A culture that is lived throughout the organisation, led by leaders who understand that success comes from enabling everyone to perform.


  • Former CEO of British Bobsleigh & Skeleton Association, merging two organisations to create a new culture
  • Involved in 9 Olympic Games and developed the strategy behind the success of the elite sport system in 2008 and 2012
  • Created Performance Lifestyle service to provide support and advice on future careers to all elite athletes
  • Previous professional rugby player for Wasps
  • Initial career in teaching & education¬†